MCS*2000 - Business Communication
Course Description
This course provides an overview of business communication by reviewing and discussing key issues (such as ethics and globalization), and the components of a business plan. Weekly lectures are supplemented by discussions of business cases and hand-in assignments designed to introduce students to basic business communication skills.
This course prepares students to communicate effectively, and ethically, in diverse business settings using cutting edge AI tools. Students will develop skills in crafting professional communications, fostering collaboration, presenting data visually, and building a credible digital presence. Through practical exercises and real-world applications, students will leverage AI to optimize clarity, efficiency, and impact in written, verbal, and visual formats. This forward-thinking course equips students with essential communication skills for technology-driven workplaces.
What You'll Learn
By the end of the course, the learner should be able to:
- Create, conduct and deliver efficient, informative written, verbal, and non-verbal communications in order to persuasively develop a targeted audience’s comprehension
- Anticipate audience needs and expectations and adapt behaviour to meet those needs, assessing and leveraging specialized vocabularies employed in specific business contexts (e.g. corporate, organizational, community benefit, intercultural)
- Apply course concepts and best practices to effectively research, plan, write and present information
- Cultivate professional credibility, self-awareness, situational adaptability and confidence
- Effectively create and implement different formats of business communication (e.g. reports, proposals, plans, routine messages)
Additional Requirements
- Pre-requisite(s): 4.00 credits
- Co-requisite(s): None
- Equate(s): None
- Restrictions: Restricted to students in BCOM, MKTG minor, PM minor, and BAH.EURS.
Technical Requirements
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*Course details are subject to change.